There is no denying that Facebook is the #1 social network in the world. And you will be surprised to know that 71% of Americans use Facebook. Hence, we can conclude that it is an ideal platform for businesses of almost all sizes. Before we start our discussion, let us see some of the most wonderful Facebook statistics –
- In April 2020, over 98% of active user accounts worldwide accessed the social network via any kind of mobile phone. (search engine journal)
- 3% of marketers use Facebook to promote a brand. (emarketer)
- As of July 2020, according to Statista, Facebook had more than 2.6 billion users worldwide. (search engine journal)
- 41% of B2B companies have reported acquiring a customer through Facebook. (source)
Facebook can supercharge your marketing efforts! It is one of the most incredible and popular platforms that allows users to share a wide range of content right from stories, text, videos, audios, etc., which offers the best opportunity for business to use different types of content formats for their users.
Promote Brand, Products, and Services
According to some online marketing experts, community managers and social media consultants & strategists, Facebook can promote brand, products, and services as well as engage prospective customers in the best possible way. According to a magazine, Facebook has the ability to empower brands as it gives them new ways to target ads more effectively than ever.
Besides all these facts, not only accelerates a business growth, but also helps to establish good relationship with customers. Whether you want to build brand awareness or promote your products, you should use this powerful platform. Did you know? Facebook offers a variety of tools and platforms to reach users.
No matter whether your business is B2B or B2C, if you really want to improve sales and achieve your, then you should choose Facebook marketing. However, it must be noted that it is a competitive and a fast-evolving medium; hence, you need to devise a proper marketing strategy to get the desired results.
The bottom line
If you are a business owner and want to leverage Facebook marketing but have no idea at all, then you should contact a prominent digital marketing marketing agency that can help you to achieve your goals in a systematic way. Modern agencies can create a Facebook marketing plan and start a campaign as per your business objectives. Are you ready to optimize your business through Facebook marketing?