Artisans. The word often conjures images of cheese makers, bread bakers, and other independent crafters who are responsible for the creation of an array of specialty products. The term itself is imbued with status and creativity.
When it comes to Artisan jewelry, the internet is the world’s largest market. Those craftsmen (and women) who distribute online sell a significantly higher percentage of their collections. For example, since Ana Silver Co. signed with OC Designs Online to create a custom Amazon Webstore Design they are selling like never before to customers all over the world! Check out this sleek storefront:
A search bar in the top of the header means last minute mother’s day, birthday or anniversary gifts can be sorted and purchased without spending hours shopping for just the right piece.
The cart feature directly right automatically updates as shoppers make their selections so they can easily see their total and number of items being shipped.
For more about the company’s back story, shipping and returns policies, terms and frequently asked questions customers need only refer to the grey navigation bar nestled above the hi-res welcome message complete with a reminder that there’s free shipping on all items.
In the left sidebar, a vertical list of store categories are organized by type and an additional alphabetical list divides additional options by stone starting with Amethyst and ending with Zebra Jasper.
The left sidebar continues allowing future jewelry owners to shop by color of stone or ring size.
Due to the visual nature of the pieces themselves, our designers included a brightly arranged 3 X 2 spread of options categorized by chains, bracelets, earrings, necklaces & pendants, pins & brooches, and rings.
Below, four featured products advertise seasonal or trending pieces in this prime real estate, giving shoppers a crisp photo, brief description and discounted rate.
By outlining a list of reasons to buy from Ana Silver we’ve eliminated shopper concerns and helped these artisans stand out above their competition.
Finally, a social media plug in for Facebook helps spread the word while a custom footer directs shoppers to key company information and closes with the Ana Silver Co. branding for increased recognition.
Learn how OC Designs Online can turn your store design into a stunning “must-shop-in” retail store where shoppers can easily find what they want while experiencing a sharp and crisp design. Browse our portfolio and then request a free quote.
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